Windows 10, Microsoft stops its marketing on February 1, 2023

We have repeatedly pointed out that Windows 10 is no longer on the front page of Microsoft’s product catalog. The operating system is still supported but Windows 11 has become the “big star”.

It is even becoming the absolute priority at the start of 2023. Why? Microsoft announces the end of the marketing of Windows 10. The date is very close and takes a lot of analysts by surprise. As of February 1, 2023, it will no longer be possible to purchase product keys from the Microsoft Store.

It’s now official, The software giant will stop selling Windows 10 licenses from February 1, 2023. A warning on the dedicated Microsoft Store page is now in place. It indicates that the marketing of the “product” keys stopped on February 1. The announcement concerns all editions of the operating system, namely Windows 10 “home”, “Professional” and “Workstation”.

Windows 10, Microsoft stops its marketing

January 31, 2023 will be the last day that Windows 10 will be offered for sale. It will be supported for a few more years. Its maintenance is ensured until October 14, 2025. During this period, updates will be deployed to improve its security against viruses, spyware and other malicious software. Please note that purchasing Windows 10 product keys will still be possible as licenses will continue to be available from other online retailers.

However, it is certain that this environment will become less and less “existing” in the sense that novelties will become rare. Redmond talks about maintenance and not “big” feature updates bringing a whole bunch of new features and advancements. Regarding Windows 10 Microsoft said

For customers who are using a non-upgradable PC and not ready to upgrade to a new device, Windows 10 is the right choice. We will support Windows 10 until October 14, 2025 and recently announced that the next Windows 10 feature update will arrive later this year. Whatever you decide, we’re committed to supporting you and giving you choice in your IT journey.

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